On Thursday evening, amid swirling speculation concerning a shooting at Brown University, CNN’s Kaitlan Collins took to social media, noting the confusion and guiding the public to her network’s 9pm newscast.
While the network is hardly a flawless news source, her statement seemed accurate for a lot of people. It remains one of the broadcasters where you can find reality-based and generally dependable reporting – notably during breaking news situations such as the one developing close to a New Hampshire storage facility.
A Vulnerable Situation During a High-Stakes Tug-of-War
Yet the news network, now middle-aged, finds itself in a precarious situation as two huge media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has been drawn into a major game of business acquisition, instead of as a question of what benefits the information-seeking public.
“This is yet another example of the deep structural problems with roots in many years of governmental choices,” noted Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The speculation about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a larger point.
“It is often framed as a financial tale with powerful individuals as the central actors, but there is very little discussion of the societal benefit,” Pickard added.
A Further Layer: Donald Trump
The network's predicament is further muddied by Donald Trump’s opinions about a network he has consistently labeled as perhaps his primary “fake news” foe.
Remember the chants of “CNN sucks!” at Trump's rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now says that CNN needs new ownership. You can read that as ownership that will shield him from journalistic oversight. That is one reason why he appears to favor Paramount Skydance, which has made a unsolicited offer.
He has grounds to favor that company more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently appointed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that historic news network.
An Outcome of Further Turmoil
Notably, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. That would be a welcome development to many at the network, but it’s not exactly a guarantee of stability. That arrangement could pave the way for CNN for another sale. It never ends.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance wrote recently that anti-trust laws should prohibit both deals.
“Both acquisition attempts would be harmful to the country, and both should be contested by the government,” Wu stated.
The Bigger Problem and a Way Ahead
No matter the outcome with this particular battle, the bigger problem remains.
“What we have now is a profoundly system hostile to democracy, but we ought not succumb to a sense of powerlessness,” Pickard said. Government actions – from the 1930s and 1940s – helped to foster this profit-obsessed monster, and revised policy decisions can tackle it.
Is this likely in an era where the head of the FCC refuses to acknowledge that the agency is independent? Reform is a distant prospect now, but that should not imply it will be impossible forever.
Measures that bolster independent news organizations, reinforce local journalism, subsidize public media, and prohibit the accumulation of media power in very few hands are within reach – they are essential for a robust democracy.
Regarding media ownership, size does not equal quality. And news organizations like CNN shouldn’t be pawns in the most recent merger game.